Brodie Ransom

Creative Brand Marketing

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An accomplished creative leader in the world of brand marketing and strategy. Creator of successful campaigns with measurable metrics across a variety of brand categories. Award-winning specialist in integrating marketing divisions to work in harmony for 360° coverage.

Profile

(selects)

Clio, D&AD, ANA Reggie, Digiday, Effie, Emmy, One Show, Promax/BDA, Webby

Awards

Ideation - Creative direction - Pitch presentations - Brand strategy - Live action directing - Writing

Expertise

Bachelor of Arts, Industrial and Organizational Psychology

Education

University at Albany
City, University of London

LaGuardia High School for Performing Arts (The “Fame” School)

New York City

2019 – 2023
Known, Los Angeles Headquarters
Creative Director, Brand Vision

Experience

2023 – 2024
Apple, Culver City Headquarters
Creative Team

Developing narrative and positioning of titles across Apple TV+ products. The perfect blend of Marketing, Entertainment, and Tech.

2023 – 2024
Los Angeles
Content Creator/Brand Creative Consultant

Consultant for companies looking to craft, execute, and manage their creative brand vision via 360 campaigns and unique activations on multiple touch points.

Integral in the founding of the company, merging entities from creative, strategy, and data. Led teams in high-profile 360 campaigns with resulting success metrics. Including:

  • TikTok’s first national campaign (“It Starts on Tiktok”). Using flywheel model, resulted in 2M+ downloads and over 750M impressions

  • Inspiration4’s civilians in space campaign (Space X). Included a Super Bowl commercial (85M impressions), along with a Netflix documentary. Resulted in $241M+ raised for St. Jude’s Hospital, increase in Shift4 subs, 310M digital impressions.

  • Memorial Sloan Kettering’s campaign to reverse declining patient involvement due to Covid-19 panic (patients were more fearful of Covid than cancer and delayed urgent cancer treatments).

Resulted in 80%+ increase in patient leads within the first 3 weeks, 19% improvement in search within 1 week, and 30% Reduction in Cost per Patient Lead

  • Universal Music Group (“Music is Universal”) – collaborated with in-house divisions for initiative to re-ignite the monetization of the music industry. Resulted in consistent year-over-year growth in recorded music, publishing, merchandising, and artist partnerships

Other clients include: HBO Max, Spotify, Beyond Meat

2014 – 2019
Stun, Los Angeles CA
Creative Director

Led creative teams with a powerful array of clients, including: Princess Cruise Lines, California Pizza Kitchen, Pepsi, Netflix, Hulu, NFL, MLB, Fandango, FX, Jam City Gaming, NBCUniversal, CBS

  • Brought complete skillset to each project (ideation, writing, pitch presentations, directing, creative direction, post-production)

2011 – 2014
Storm Studios, Los Angeles CA
Creative Director

Oversight of company-wide creative vision.

  • Spearheaded creative brand-building across all genres and platforms.

  • Collaborated with clients’ on-air, digital, print, and the many branches of creative services running simultaneously to create cohesive brand messaging

Clients included: Universal Studios, Bethesda Softworks, FOX Inc., MTV, IM Global, and Fox Searchlight Pictures

2002 – 2011
Wholly Cow Productions, Inc., Manhattan Beach, CA
Head of Original Content

Lead the launching of original programming division.

  • Oversaw creative vision for all original, branded, and promotional content.

Clients included: Bravo, History, MTV, Animal Planet, MGM, 20th Century Studios